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Title Korea CQ - Epilogue of 'Pinkfong's Global Success Strategies' by Ryan Lee, Co-Founder of Smart Study
Posted by webmaster Hit 906 Date 2021.02.24

Dear Korea CQ members,


On February 18th, at the New Zealand embassy's residence, Ryan Lee, co-founder and EVP of Smart Study, gave a lecture on ‘Pinkfong's Global Success Strategy’


H.E. Philip Turner, Hiroshi Ikeda, H.E. Bruno Figueroa, H.E. Bader Mohammad AlAwadi, H.E. Sripriya Ranganathan, Mukund Santhanam, Ryan Lee, Ki-young Koh, Haelyung Hwang, Joon-mo Kwon, James Park, Seohyun Meng, Richard Choi, Heeseon Shin, Hongsuh Park, Jackie Son, Seung-hyun Song, Choi Jungwha, Didier Beltoise, and Crystal Park attended.


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H.E. Ambassador Philip Turner warmly welcomed everyone in Māori, and after the welcome speech, we watched a video that showed the beauty of New Zealand.

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Prior to the start of the lecture, members enjoyed a variety of New Zealand foods specially prepared by the New Zealand Ambassador.


After a delicious meal, members watched a video about CICI’s activities, and the lecture began.


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'Pinkfong's Global Success Strategies' lecture was given by Ryan Lee, co-founder and EVP of Smart Study, the company that created 'Baby Shark', which became the most viewed video on YouTube with 7.9 billion views.


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Ryan Seungkyu Lee co-founded Smart Study in 2010 and is currently head of Business Development. Before he founded Smart Study, he was in charge of business development and game launches at Nexon and KOG.

Through the lecture, members learned how 'Baby Shark', the major brand of Smart Study, has grown into a brand loved around the world.


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After the lecture, members asked many questions, leading to a lively Q&A session.



We would like to thank EVP Ryan Lee, who gave a riveting lecture for members, and H.E. Ambassador Philip Turner for inviting members to his residence for this wonderful forum. We would also like to express thanks to all members who attended despite their busy schedules, as well as Crystal Park for her interpretation help.


Thank you.


Korea CQ MeeJung Kim

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For more pictures, please click the link below:


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