From left are Kim Youn-young, President of Yong Su San, Italian Ambassador Federico Failla, Sin Wah Wong, the ambassador's spouse, and Lee Young-hye, President of Design House. Courtesy of Corea Image Communication Institution (CICI)

By Dong Sun-hwa

Lee Young-hye, president and CEO of media company Design House, discussed the A-to-Z of the Korean design industry during her lecture on Tuesday at the firm's headquarters in Jung-gu, Seoul.

Lee founded Design House in 1976, when the concept of "design" was unfamiliar to most people in Korea. She has blazed a trail in the field by producing numerous design-focused publications such as "Monthly Design."

From left are Lee Young-hye, Crystal Park, interpreter and professor at HUFS, Sin Wah Wong, Federico Failla and Didier Beltoise, President of Cs. Courtesy of CICI

The global culture promotion advocacy Corea Image Communication Institution (CICI) invited her to talk as part of its 5.4 Club & Korea CQ Forum. The forum aims to bring together opinion leaders from around the world.

Some 20 opinion leaders including Italian Ambassador Failla Federico and Latvian Ambassador Peteris Vaivars attended the event.