Samsung Electronics, Hyundai Motor and Kia Motors are among the top 100 global brand values this year. Samsung Electronics ranked 6th - the highest among non-U.S. brands. The rankings were based on three key factors: financial forecasts that shows sales of products or services created by the brand, calculation of the brand role index based on the ratio of intangible profits generated by the brand, and assessment of brand strength, which measures specific risks.

https://www.donga.com/news/Economy/article/all/20181004/92264618/1