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Title [Events] CICI survey shows BTS most popular Koreans [The Korea Times 2019-06-05]
Posted by webmaster Hit 8533 Date 2019.06.05

K-pop boy band BTS. Korea Times file

By Dong Sun-hwa

K-pop sensation BTS and its creator Bang Si-hyuk have played the most pivotal roles in promoting Korea, according to a recent survey of 606 opinion leaders, including diplomats. 

The Corea Image Communication Institute (CICI) conducted the survey of 341 Koreans and 265 foreigners from March 25 to May 24, asking respondents about Korea's general image. It disclosed the result during Tuesday's Korea CQ Forum at the French Embassy in Seoul. 

More than 48 percent of the Korean nationals and 65 percent of the foreigners picked BTS as the Koreans they most want to meet. The seven-piece band edged out Son Heung-min, a striker for England football club Tottenham Hotspur, who ranked second. 

Bang Si-hyuk. Courtesy of Big Hit Entertainment

Bang, the founder and co-CEO of Big Hit Entertainment that represents BTS, was singled out as the flagship Korean "creator." Some 55 percent of the Koreans and 40 percent of the foreigners selected him. The founder of video art Paik Nam-june was next. 

"It seems K-pop has grabbed much attention thanks to BTS's musical feat," a CICI spokesperson said. "The team reigned atop the Billboard 200 chart three times."

The Koreans and foreigners said Korea needs more fresh and diverse cultural content. They singled out food as the most competitive Korean content, despite the rise of K-pop. Information technology (IT) devices such as mobile phones were the first thing that came to mind when they thought of Korea. 

The participants found Korean products easy to access, but were concerned about their safety. Their favorite place was Gangnam. They also said they were fond of the combination of traditional and modern culture in Seoul. 

CICI members. Courtesy of CICI

No. Title Posted by Date Hit
611 [CCF] "Korean Idols, it’s hard to last long if they follow the given answer.” [Kukmin Ilbo 2019-07-02] webmaster 2019.07.11 1726
610 [CCF] [Pop Culture] Combination of Commerce and Art...Korean Movies are more diverse than Hollywood and Europe films [Seoul Economic Daily 2019-07-04] webmaster 2019.07.11 2379
609 [CCF] "Black Pink is growing, now the K-pop girl group will become the next BTS" webmaster 2019.07.11 1676
608 [CCF] “K-Pop has all the entertainment elements…a new area beyond one genre" [Munhwa Ilbo 2019-07-03] webmaster 2019.07.11 1796
607 [CCF] "Korea, a country that is close but too far apart? It's the closest" [Hankook Ilbo 2019-07-04] webmaster 2019.07.11 1411
606 [CCF] "K-pop lights up Billboard." [Maeil Business Newspaper 2019-07-02] webmaster 2019.07.11 10631
605 [CCF] Birth of the latecomer to BTS is a matter of time...But, need to maintain the charm of Korea [Dong-a Ilbo 2019-07-03] webmaster 2019.07.11 353226
604 [CCF] “Do you know BTS?” [JoonAng Ilbo 2019-07-10] webmaster 2019.07.11 1487
603 [CCF] Star YouTuber 'Gabie Kook' talks... why rise of Mukbang? why gender conflict? [JoongAng Ilbo 2019-07-03] webmaster 2019.07.11 1906
602 [CCF] "Let's put it all aside and have a meal...President Moon or Prime Minister Abe should suggest like this"[JoonAng Ilbo 2019-07-03] webmaster 2019.07.11 7761
601 [CCF] Now pay attention to 'Black Pink' [Chosun Ilbo 2019-07-04] webmaster 2019.07.11 1736
600 [CCF] Great food, walking dogs ...'Happiness of Daily Life' should come first[Chosun Ilbo 2019-07-05] webmaster 2019.07.11 1513
599 [CCF] The 10th Culture Communication Forum was held [Chosun Ilbo 2019-07-04] webmaster 2019.07.11 1441
598 [CCF] Billboard K-POP Columnist Benjamin Coming to Culture Communication Forum (CCF) [Newsis 2019-06-19]] webmaster 2019.06.19 2133
597 [CCF] CCF 2019 to focus on content creator culture [Korea Herald 2019-06-19] webmaster 2019.06.19 2457
596 [Events] Bang Si-hyuk Named as the Most Prominent Korean 'Creator' [Chosun Ilbo 2019-06-05] webmaster 2019.06.19 1904
595 [CCF] Jeff Benjamin, known by all BTS ARMY fans, coming to Korea···CCF 2019 [Joongang Ilbo 2019-06-18] webmaster 2019.06.19 5313
594 [CCF] 12 Cultural Leaders from around the world attending CCF 2019, starting June 30 [Maeil Economic Daily 2019-06-18] webmaster 2019.06.19 1802
593 [CCF] 12 Top Influencers from around the world comes to Korea... CCF 2019 starting on June 30 [조선일보 2019-06-18] webmaster 2019.06.19 2888
592 [CCF] CICI holds CCF 2019 [Hankook Ilbo 2019-06-18] webmaster 2019.06.19 2031

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