Home > Press Release >

Press Release

View old bulletin board

Title [CCF] French politician finds connection with Korean culture [Korea Joongang Daily 2017-08-31]
Posted by webmaster Hit 251 Date 2017.09.01
French politician finds connection with Korean culture
Aug 31,2017

Jean-Vincent Place [YONHAP]
Korea was never on the travel wish list of French politician Jean-Vincent Place, President of the French Ecologist Party. As a Korean adoptee, who was raised by a French couple in France since the age of seven, he intentionally did not have any interest in Korea, the country that he used to believe had abandoned him. 

But Place’s hard-line stance on Korea began to soften after getting to know Park Heung-shin, Korea’s former ambassador to France. And Place developed a deeper interest in the country after visiting Korea for the first time seven years ago, during which he met a number of welcoming people, including Choi Jung-hwa, President of Corea Image Communication Institution (CICI), a nonprofit that promotes Korean culture overseas.

“Through my visit to Korea, I overcame the resentment I had towards the country, and eventually got to know more about the country I was born in. I’m glad to have discovered the roots of my origin,” Place told the Korea JoongAng Daily in an interview Tuesday. 

Since then, Place has visited Korea numerous times, and he returned this year after he was invited to the Culture Communication Forum (CCF), an annual event hosted by CICI.

Below are the edited excerpts from the interview.

Q.You have said that you admire the mix between modernity and preservation of ancestral traditions in Korea. Where have you seen this best exemplified? 

A. Last year, during the Year of Korea-France Mutual Exchange, I attended numerous events in Paris. I was able to enjoy Korean traditional music performance and was also able to read many books on Korean history and geography. [I could also experience the tradition of Korea] when I visited temples, and was especially impressed with Jogye Temple [in Seoul]. I was also astounded by the well-preserved ancient palaces and fortresses. I found preserving the tradition even to this day impressive, but what I found even more impressive was the co-existence of modernity in Korea. Technological development, innovativeness and digital advancement in Korea set a complementary contrast with its ancestral tradition.

You visited numerous places like the Korea Furniture Museum and the Hyundai Card Music Library through CCF. Which place did you like the most?

Though I couldn’t join the event from the start, I particularly enjoyed Hyundai Card Music Library. The place seemed like a library preserved with old LPs that also functioned as a venue for concerts, staging modern pop stars. It was like a place of creation and meeting that also reflects the modernity of Korean culture.

Young people in France are familiar with Korea thanks to Korean culture like K-pop and K-dramas. But the older generation’s understanding of Korea does not seem to be as deep. How do you think Korea can promote its culture to people of different ages in France?

I think Korea is already doing well promoting its culture abroad - both by the government and the private sector. Lots of excellent products from Korean conglomerates like Samsung, Hyundai, Kia and Daewoo are exported to France. 

Along with that, an increasing number of Korean restaurants are opening up in France, and their high-quality cuisine is surprising French people. 

These elements combined contribute in spreading a positive image of Korean culture in France.

What are some of the most popular Korean dishes in France? Why do you think that French are attracted to Korean cuisine?

A few of the most popular Korean dishes in France are bibimbap, [rice mixed with vegetables], bulgogi, [Korean barbecue], and the banchan culture. [Banchan refers to the side dishes that usually come for free when served with rice and soup]. It is difficult to find common ground between Korean and French cuisine cultures. The only common ground would be that the two both pursue making high-quality food using the finest ingredients. But I believe the difference is what French people find attractive about Korean cuisine, which are perceived to be healthy, without too much oil and without being too salty or sweet.

Was there any time you found Korean culture disappointing?

To be honest, no. Some say Koreans work too much, but I don’t see why that is a problem. I have felt very comfortable during my visits and was impressed with the culture in Korea. I hope to see advancement in the relationship between Korea and France. 
No. Title Posted by Date Hit
[CCF] The 2016 Culture Communication Forum [Arirang 4 Angels 2016-09-12] file webmaster 2016.09.13 7351
336 [CICI Korea] [Herald Interview] ‘Innovating France-Korea ties buttresses global governance’ [2018-01-22 The Korea Herald] webmaster 2018.01.23 4
335 [CICI Korea] Russian Instagram star gives Hallyu a hand [2018-01-20 Korea JoongAng Daily] webmaster 2018.01.23 4
334 [CICI Korea] Businessman, politician, model honored for promoting Korea worldwide [The Korea Herald, 2018-01-17] webmaster 2018.01.19 13
333 [CICI Korea] Korea Image Awards go to French politician, Russian 'elf' [The Korea Times, 2018-01-17] file webmaster 2018.01.19 13
332 [CICI Korea] [Photo News] Korea Image Award [The Korea Herald, 2018-01-17] webmaster 2018.01.19 14
331 [CICI Korea] 'This award is a great chance to promote Korea to France' [Hankook Ilbo, 2018-01-16] webmaster 2018.01.19 13
330 [CICI Korea] 'Korea Image Awards' Danilova "I'm enjoying magical Korean culture" [Yonhap News, 2018-01-16 ] webmaster 2018.01.19 14
329 [CICI Korea] Une entreprise et deux personnes récompensées pour promouvoir la Corée à l'étranger [Yonhap News, 2018-01-16] webmaster 2018.01.19 14
328 [CICI Korea] Non-profit group honors winners for promoting Korea overseas [Yonhap News, 2018-01-16] webmaster 2018.01.19 15
327 [CICI Korea] Un député français star en Corée du Sud [Le Figaro, 2018-01-13] file webmaster 2018.01.19 14
326 [CICI Korea] CICI to honor CJ, individuals for selling Korea [Korea Joongang Daily, 2017-12-19] webmaster 2017.12.22 61
325 [CICI Korea] CICI announces 2018 award winners[The Korea Herald,2017.12.18] webmaster 2017.12.22 58
324 [Events] Indian, Latvian envoys win Korea CQ Award [The Korea Times 2017-12-11] file webmaster 2017.12.11 69
323 [News] Korea's tourism must change - high-end tourism products [Donga News Paper 2017-11-28] webmaster 2017.11.28 105
322 [News] Lodging crisis casts shadow over PyeongChang [The Korea Joongang Daily 2017-10-31] webmaster 2017.11.14 120
321 [Events] Sizing up future jobs [The Korea Herald 2017-11-13] file webmaster 2017.11.14 117
320 [News] Misunderstanding Asia [City Journal 2017-11-08] webmaster 2017.11.10 147
319 [News] Ambassador, Accor toast 30 years together [Korea Joongang Daily 2017-11-02] file webmaster 2017.11.02 142
318 [Events] Korea CQ Forum [The Korea Times 2017-09-28] file webmaster 2017.09.28 193
317 [Events] AI will halve jobs, but also create new ones: SKT ICT chief [The Korea Herald 2017-09-27] file webmaster 2017.09.28 202

HOME SITEMAP CONTACT US KOREAN goMain facebook twitter youtube