What comes to mind when you think of 'Korean beauty'? For me, it's the 'Moon Jar,' reminiscent of a full, bright moon.

Today we explore why the Moon Jar, an icon of Korean beauty, is celebrated both in Korea and around the world. We explore how the Moon Jar come to represent Korean beauty, the history of the term 'Moon Jar', Kim Whanki's artistic vision and his connection to the Moon Jar, the Moon Jar and the British Museum, Koo Bohnchang's Vessel series, former Cultural Heritage Administration Director Yoo Hong-jun's love for the Moon Jar, comments from the renowned scholar Guy Sorman, the story of the Moon Jar at the PyeongChang Winter Olympics, and how BTS's RM helped popularize it.

Let's see together through the video!